Amira foods INC.

FROM THE DESK OF THE PRESIDENT-AMIRA FOODS INC.
Events experience – modern age sales pitch: building brand loyalty through creative consumer participation
Selling experience provides an interactive brand experience to drive consumer engagement and immerse them in the values of the brand, both within and from the place of purchase.
What's important is to keep in mind to be ableto gives a creative strategy that is guided and driven by data.
The whole idea of using socio-cultural events as a platform to showcase our brands engage customers-customers directly and do a high intensity impact.
Our sales pitches are programmed in a way that hits the target client emotionally and blends into buying their character. Its important to understand that the customer should never be under estimated, or taken for a ride. At Amira, we ensure that we use the correct ratio of sales program design, social consumer culture, select-train our front-line sales promoters and ensure the logistics of the program are good net work. The launch of the campaign at the time of high density cultural season is to generate maximum eye ball and create brand awareness. This is what we call as the power of food.
AMIRA NOW AVAILABLE IN JAMMU, AGRA
AMIRA is now available at Bharti Wal-Mart 13-best price shop in Jammu. We are also the most promient occpied marks the location of the store to ensure that the brand stood out among the clutter.
AMIRA performed wet samples and busy brand visibility in the category best price @ agro shop.
NOW SERVING AMIRA ARBORIO RICE; THE BEST MONEY CAN BUY BASMATI
AMIRA joins hands with the entire TPG Pvt. Ltd. Knwn as Vishal Mega mart stores. AMIRA Arborio rice launches with a bang by running a very special promotion of Amira guru daily Arborio rice (Buy1 Get1 + 1 gm hallmarked silver coins + 2 kg sugar). The promotion starts at the beginning of the Diwali season and successfully operating in all of Vishal Megamart stores (Pan India).
AMIRA CONTRIBUTORS FOR THE DURGA PUJA FESTIVAL IN DELHI KOLKATA &
AMIRA is involved in Russ Durgotsav Sarbojanin Boyko 2011 organized by Tony Sangha, Kolkata. AMIRA occupiedthe most conspicuous in the premises of Deshbandhunagar beguiati, where took place the puja. AMIRA greeting banners are everywhere. The concept of this Association is that the Durga Puja Festival is a great platform to connect with rice meal audience and establish brand visibility as well as induce trials with potential users. This also gives us the opportunity to greet all of our loyal customers, connecting cunsumers bond with mark and Exchange holiday greetings.
AMIRA make presence on the ground, Durga Puja, co-operative C R Park, New Delhi. AMIRA had an exceptional stall to showcase our brands and carry rice samples. AMIRA activity organizers had a special emphasis on product and brand awareness. Special schemes are run on premium brands-Amira purely traditional basmati rice Slim slender Amira & Goodlength basmati rice, long grain, Amira Sharbati aromatic rice and fresh daily Amira basmati rice. The total customer experience and sales response is excellent. AMIRA also organized a 3 day trial activity in which Amira Arborio rice vegetable pulav has been served customers to have experience before buying them in real time.

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Isabella Sangal posted 1 article. Article submitted on 28 may, 2012. Word Count: 539